Ultimate Guide to Makeup Makeup Table of Contents:

How were the best makeup products determined?

There’s really no way to make a definitive list of the best makeup products from the most popular makeup brands (after all, the same product could work in many different ways for a bunch of different people), but there is a way to get closer to knowing what the best choices are from each brand. We stumbled upon a Reddit thread where users listed the one product they would choose from the biggest makeup brands out there and we also cross-checked each user favorite with the best-selling products on Sephora, Nordstrom, Ulta Beauty and other mass retailers.
Did any of the most popular makeup brands have multiple best-sellers?

A lot of these makeup brands offer several must-have products (that’s why they’re called the best). Since we could only pick one, we made sure to also cite the runners-up.

Behold, the most popular makeup brands around.

YSL Beauty
Clinique
Fenty Beauty
Glossier
Giorgio Armani Beauty
Hourglass
NARS
Urban Decay
Make Up For Ever
Wet N Wild
BECCA
Anastasia Beverly Hills
NYX Professional Makeup
MAC
E.L.F. Cosmetics
Kat Von D
L’Oréal Paris
Too Faced
Maybelline

Now that the brands have been established, check out the 19 best makeup products they have to offer.